How AI is transforming the creative economy and music industry

Artificial intelligence is more than just a hot topic, or data-driven tool­—it’s changing the world 以意想不到的方式. 用最简单的话来说, artificial intelligence (AI) combines computer science and robust datasets to enable problem-solving. The use of AI has exploded in the past year, even in creative industries like music. 

Artists as big as The Beatles have already experimented with artificial intelligence. The band’s last “new” song “Now And Then” was created using AI to bring an unreleased demo recording by the late John Lennon to life. The remaining two band members, Paul McCartney and Ringo Starr, released the single in November 2023. “Now And Then” will be the last song to feature all four Beatles and their first and only song released in the 21^st 世纪.

bet8九州登录入口 媒体艺术与研究学院 导演，音乐产业副教授 Josh Antonuccio believes this is only the beginning of AI’s influence on music. 

“It is a tool set that is far beyond the scope of anything we have seen in human innovation to this point,安托努乔说. “The Beatles story is indicative of change for a lot of things in music, and that change will be across the board in creative industries."

bet8九州登录入口是 让学生茁壮成长 在人工智能的新现实中. 安托努乔负责监督主要音乐产业的核心课程 俄亥俄州的唱片业课程 and believes artificial intelligence needs to be a part of the conversation. 另外, he created an AI in media production and storytelling course at the beginning of the fall 2023 semester. Antonuccio’s goal was to provide a class that allows for hands-on use of cutting-edge AI tools so students can experiment in different areas like music production, 视频编辑, 转录和生成艺术平台, 举几个例子.

“我在所有的课上都谈论人工智能, but specifically the industry ones because of how quickly it is starting to reshape the face of the creative economy,安托努乔说.

使用人工智能, musicians and songwriters have the power to generate content in seconds, 合成声音相似的声音, 独立的元素在同一轨道和更多. In the case of The Beatles’ “Now And Then,” AI was primarily restorative, not generative. Software created by Peter Jackson’s team during the making of “The Beatles: Get Back” documentary, used AI to isolate John Lennon’s voice on a recording so intertwined with noise and piano it was previously unusable. 

“When they tried to do ‘Now And Then’ as a part of the anthology series in the 90s, 乔治·哈里森在上面演奏, but they couldn’t go anywhere with the condition of Lennon’s demo,安托努乔解释说. “[Now] they were able to apply ‘demixing’ technology to isolate the vocal, 因为哈里森在跑道上玩过, 严格来说，这是他们一起演奏的最后一首歌.”

时不时地,” the Beatles proved artificial intelligence can provide artists with a cutting-edge tool set that defies mortality, 但人工智能的其他bet8九州登录入口也引发了一系列担忧. 今年早些时候， Ghostwriter使用了AI语音过滤器 to imitate Drake and The Weeknd’s voices without their consent in the song “Heart on My Sleeve.” 这两家行业巨头的相似之处令人难以置信, and Ghostwriter’s song was one of the biggest and most controversial music stories of the year. 就像AI副本对某些人来说一样, the song started conversations of what role artificial intelligence can and should play in music and other creative industries.

“这里有一个很大的考虑, 不能用自己的声音说话, 你自己的肖像, 无法控制人们如何使用你的数码图像,安托努乔说. “It has ethical considerations and vast implications for not just the music industry, 但对每个人来说.”

Antonuccio believes there’s another issue that many in the industry are already contending with—the unprecedented amount of human-generated content being released into the mainstream. 大约在100之间,000 to 150,000 songs are being released every day on major streaming platforms like Spotify and Apple Music. Antonuccio notes that AI will only accelerate the volume of songs entering the marketplace. “We are facing a tsunami of AI-generated songs from amateur musicians to major artists in the years to come,他说. “YouTube音乐最近宣布 短裤的梦想轨迹 and Music AI tools is just the beginning of this next phase of the music industry. All three of the major labels have now launched AI-based initiatives in 2023 that are a harbinger of things to come.”

Many of these streaming platforms utilize AI-based algorithms to deliver music to users. 为听众, 这使得发现新内容变得势不可挡, 对于新艺术家来说, 这使得从人群中脱颖而出几乎是不可能的.

使用人工智能制作的歌曲只会增加噪音. 2016年，人工智能创造了“爸爸的车,” a song generated in the style of The Beatles with human-written lyrics. AI analyzed a database of Beatles songs to create a similar composition. 这首歌并不完全符合披头士乐队的口味, but artificial intelligence creating songs based on legacy artists may become more commonplace. Antonuccio thinks what’s more interesting is what happens as AI technology enables the creation of songs that genuinely move people, or when AI is eventually used to write songs that are on par with some of the best tracks ever written.

“I think you have arguments about how much humanity matters and what that means about the role of songwriters and creativity moving forward,安托努乔说. “但艺术就是艺术, and the technology of the last 100 years in particular has enabled artists to achieve extraordinary creative feats. AI is now a part of that continuum, albeit with a much more powerful toolset.”

本文最初发表于1月10日. 2, 2024. 最后更新于2024年4月3日.